Lidl Foodies
Lidl GB’s new ‘Foodies’ campaign aims to inspire children aged 4 to 7 to embrace healthy eating. The programme includes fun modules like Lidl Tasters, Lidl Growers, and Lidl Makers, which teach kids about flavours, growing food, and simple recipes. Teachers also receive free resources and £100 gift cards to buy fresh produce for their classrooms.

